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DTC (direct to consumer) brands are utilising physical stores to drive online sales.
Luggage company @away have successfully utilised their physical stores in NYC, LA, SF, TX & LDN to grow online sales by 40% in those regions.
More DTC brands are opening brick-and-mortar stores as a means of driving traffic to digital storefronts and providing consumers with an opportunity to experience the product.
Audi partners with Amazon and Electrify America to help kickstart its EV ecosystem
These days, it’s not enough to produce an all-electric vehicle, even a nice-looking one. Customers considering a switch from gas-powered to electric-powered vehicles or from their Tesla to, say an e-tron, will want access to a network of fast chargers and other conveniences. These partnerships are supposed to making owning an e-tron easier from setting up a home charger and to “fueling up” the electric vehicle when it’s on the road.
The partnership with Amazon will give e-tron owners the option to use Amazon Home Services to prepare their homes for an installation of a home charger. This is Amazon Home Service’s first ever collaboration with an automaker to deliver turn-key in-home charging, according to Amazon.
Amazon Home Services will provide Audi e-tron owners with a place (meaning online) to learn about EV home charging installation and equipment, pricing for electrical services and the ability to schedule an electrician to install an EV charger.
Audi is also offering 1,000 kilowatt-hours of power to e-tron owners over four years through Electrify America’s chargers. By July 2019, this network will include 500 fast-charging sites (completed or under development) the 40 states and 17 metro areas, according to Audi.
That’s still behind Tesla, which has 1,342 fast-charging stations with 11,013 superchargers. But it’s an important start for Audi if it hopes to compete.
In a third partnership announced with Arcadia Power, the digital utility service will allow Audi e-tron owners offset their home electricity consumption with renewable energy. E-tron owners can connect their electricity bill to Arcadia Power and select a renewable energy project to support. Subscribers then receive savings their monthly electricity costs, depending on the project’s energy production, according to Audi. -techcrunch
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One of the most surprising beneficiaries of the cryptocurrency gold rush of the past few years is the GPU (graphic processing unit) industry. As a vital component for mining computers to efficiently solve hashing algorithms, GPUs have become a premium commodity, leading to a scarcity in supply and a spike in prices for even lower-tier graphics cards.
This has created a complex situation that has left many sectors without access to technology vital for their work. In addition, consumers have seen supply shortages and heavily distorted prices. Even so, the market is booming, and blockchain is largely to thank. Without GPUs, it would be significantly harder and take substantially longer to mine coins. However, the relationship seems to be a two-way street. Now, new blockchain applications are offering new use cases that could continue driving GPU prices higher while simultaneously sustaining demand at current levels.
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